Art Madrid'24 – OPEN BOOTH X LIQUITEX: A GATHERING OF VERY IMPORTANT PEOPLE

Marina Tellme. Guest artist at OPEN BOOTH X LIQUITEX. Courtesy of the artist.

OPEN BOOTH X LIQUITEX

"REUNIÓN DE GENTE IMPORTANTÍSIMA"

BY MARINA TELLME



Art Madrid'24 returns to the Art Week and celebrates its 19th edition. From March 6 to 10, 2024, the Crystal Gallery of the Cibeles Palace will become the epicenter where the most innovative and current artistic trends of the national and international scene will gather. To celebrate its 19th edition, Art Madrid presents a General Galleries Program and a renewed Parallel Program. Both proposals are aimed at enriching the presence of an event that has already surpassed its satellite season, consolidating itself in each edition as a reference appointment in the agendas of the general and specialized public.

In this edition, Art Madrid presents exclusively the OPEN BOOTH X LIQUITEX. A section that opens with the installation: "Reunión de gente importantísima" by the artist Marina Tellme.

OPEN BOOTH X LIQUITEX thus becomes a sort of fleeting home that distinguishes and makes our event a place to stay for a few days. A meeting of very important people is a work that will certainly generate synergies with the public, expanding its sense as an intelligently critical work and serving as a space for reflection, in a close and multipurpose event like Art Madrid.

Artistic practices that are born of collaboration, that promote the generation of work spaces and dialogue between the different agents in the sector, are essential to promote a turn of the screw in the transformation and renovation of the cultural fabric. The constant evolution of art demands a continuous dialogue between artists, galleries and audiences. In our 19th edition, we intend to be catalysts for this dialogue, transcending traditional boundaries and embracing new artistic expressions. We firmly believe in the capacity of art to influence society, and we want to be agents of change by facilitating the convergence of diverse artistic languages in this new edition.

"Reunión de dente importantísima". Marina Tellme. Project for Art Madrid. 2024.

The site specific "Reunión de gente importantísima", conceived especially for Art Madrid, proposes a subversive view of the context of social relations established in the art world. With a touch of humor, a naive aesthetic and an intentionality that could seem candid, the work represents a meeting of people in a VIP area as a satire or comic strip.

"Reunión de dente importantísima". Marina Tellme. Project for Art Madrid. 2024.

Surrounded by a red velvet cordon, where any spectator can enter and live this experience, the characters enjoy their hedonistic posture, differentiating themselves from the rest by the mere fact of belonging to a select club of chosen ones. However, to the surprise of the privileged, we have all been invited to this meeting of very important people. As you pass by, you will feel as if you were entering a forest, you will discover a peculiar multitude of oversized characters, fashionistas, cool people, chic, art geeks, who talk ad nauseam about apparently crucial issues - for the salvation of the planet - but we do not understand a single word.

"Reunión de dente importantísima". Marina Tellme. Project for Art Madrid. The Chin Chin Bitches. 2024.

One more edition of Art Madrid joins Liquitex to strengthen their mutual commitment to contemporary creation. The world's leading brand in professional acrylics is the sponsor of the new OPEN BOOTH X LIQUITEX (Stand D2), which will host the artist Marina Tellme.

Marina Tellme in her studio. Courtesy of the artist. 2024.

ABOUT THE ARTIST

MARINA TELLME, 1995, Almería.

Graduated in Fine Arts at the Alonso Cano Faculty (Granada), Master in Film Directing at TAI and qualified as a voice-over actress at EDM (Madrid). Her work has been exhibited at Humboldt University (Berlin), García Lorca Art Center (Granada), Bless Hotel (Madrid), Instituto de la Mujer de Almería, selected in the Art Sur Festival of Art in Action (Córdoba) or Femujer de Santo Domingo (Dominican Republic), among others. Her work is the result of her passion for telling stories. Her paintings, sculptures and installations represent (as if it were a frame of an animated film) a scenery with characters and circumstances, mostly comic and naive style, but with room for social criticism; showing generational concerns such as the difficulties of access to decent work or housing, the figure of women in the art world and numerous burdens that appear in our lives when we grow up: such as anxiety, impostor syndrome or social phobia.







If you are a contemporary art gallery and would like to be part of Art Madrid'25, you can now apply to participate!

The 20th edition of Art Madrid will take place from 5 to 9 March 2025 in the Galería de Cristal del Palacio de Cibeles. This privileged location, good communications and the quality of the project have always been guarantees of success for an event that reaches 20,000 visitors in each edition.

Art Madrid has been held during the capital's Art Week for the last twenty years, consolidating itself as an interdisciplinary fair of new artistic trends, in which nearly 40 national and international galleries participate, working with painting, sculpture, graphics, photography, installation and digital art of recent production.

Partial view of Art Madrid'24. Contemporary Art Fair. 19th edition, 2024

Art Madrid carries out a series of programs designed by curators, consultants and cultural experts with the fundamental objective of encouraging collecting, promoting cultural dialogue and making the most recent trends in art accessible to the general public. These initiatives are always focused on the constant improvement of the visitor's experience at our event, always seeking to enrich their interaction with contemporary art.

Partial view of Art Madrid'24. Contemporary Art Fair. 19th edition, 2024

PROGRAMS

Gallery Program

Art Madrid's Gallery Program is the heart of the fair. In each edition of Art Madrid, the program consists of around 40 national and international exhibitors.

Parallel Activities Program

The Parallel Program of Art Madrid'25 will have as its main axis the concept of the Territory City. The public space, the city and the territory will serve as a link to the artistic practices that take place in the "imagined spaces" and revitalize the cultural geography of Madrid.

Collecting Program

Art Madrid offers a specialized consulting service for galleries and the public interested in acquiring works of art.

Support Program for New Entries

Through a specific communication package, new entries to the fair will be presented and given special visibility.

Activities

The program will include a series of activities that will take place throughout the month of February and during Madrid Art Week at the Galería de Cristal del Palacio de Cibeles. Likewise, the parallel program will maintain the 2nd edition of the Open Booth, the Performance Cycle, Lecturas: Curated Walktrhoughs by Art Madrid, and the Interviews Section curated by Art Madrid.

Partial view of Art Madrid'24. Contemporary Art Fair. 19th edition, 2024

AWARDS

Best Booth Award

Award that will be articulated around the gallery with the best booth set up at the fair.

New Entry Award

Award will be given to the newly incorporated gallery with the best booth setup and exhibition proposal at the fair.

Emerging Artist Award

Our sponsors, as part of their line of action to promote contemporary art, will offer a prize to one of the revelation artists participating in the fair.

Partial view of Art Madrid'24. Contemporary Art Fair. 19th edition, 2024

Our support for art and culture extends throughout the year and responds to a global vision in which constancy and commitment to the galleries are essential to achieve our objectives of disseminating contemporary art within and beyond our borders; to create new audiences and interest in art and culture in all sectors of society; to strengthen and promote artists, especially young talent; to value art and culture as essential elements of social development; and to create spaces for cultural visibility and communication that are accessible, open and dynamic.



Relevant information

Applications for the 20th edition of Art Madrid'25 can be sent to the following e-mail address: info@art-madrid.com until October 7, 2024